Fractional Product Leadership
De-risk your critical product initiatives.
Coming up with good ideas easy. Turning those ideas into products is challenging. Fractional Product engagements add the missing discipline and leadership that so often trips up new products.
Where’s your biggest product challenge?
Building in an echo chamber.
Excitement about what a product could become is essential, but if you're building for yourself, then you're not building for your customers.
So many great ideas.
Missed milestones and exceeded budgets kill more products than missing features. Managing great ideas from your customers, your team or even your competition is critical to success.
The Who, What, Why.
Without a clear understanding of what you're trying to accomplish, you'll never get your team pulling the same rope in the same direction.
Boulders and pebbles.
Big ideas—even great ones—aren't actionable. To make progress, they need to be translated for your functional players and broken down into roadmaps that they can execute.
Who does Fractional Product work for?
Startups
When the Founder or CEO can no longer shoulder the burden of leading product alone, Fractional Product Leadership can step in and get you to the next stage.
New Internal Products
Building an internal product for your employees or partners can be significant boon for your organization. Fractional Product Leadership means you don't have to undertake the challenge alone.
New Initiatives
Even larger organizations aren’t always able to fully staff new initiatives. Fractional Product Leadership can fill the gap during the early stages.
Portfolio Expansion
Counterintuitively, adding a second product can be harder than creating your first. Fractional Product Leadership can keep the reigns on the new product and manage the organizations focus.
Product Transition
Pivots, new opportunities, market changes, new business models. They happen. Fractional Product Leadership can help control the product risk during times of change.
How a Fractional Product Engagement Works
Cut through the chaos and unknowns. Trust the Process.
Product Leadership brings process to the chaos of creation in order to ship a product that resonates with the target audience.
The Fractional Product Process
Once we're up and running, the Fractional Product process at a very high level looks like this:
The process drastically reduces the chaos, waste, and risk in product creation.
The First Step: Product Preparedness Plan
The first step of moving away from the chaos of improvised product development is to create a plan that makes it possible to step in and address the confusion and unknowns.
A Product Preparedness Plan looks at 30 aspects of your product and execution across five categories to identify major risks and gaps and develop a prioritized plan of action to get your organization into the Fractional Product Process as quickly and effectively as possible.
Let’s talk product.
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Product Development
Fractional Product Leadership engagements are part of my Product Development offerings.
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